Day 3

Saturday, 21thMay, 2022


3:00 PM Onwards

154 Campus, Media Studio


3:00 – 4:00 PM

AD-Volution – The Era of Digital


Media Ads may be everywhere but it is the digital world where it has become the most prominent in the era of social media. From Insta likes to the trends that makes Twitter chirp, there are people who make it all happen. The panel will feature, Maria Maheesar, Adnan Syed, Mansoor Kareem, Asad-ul-Haq, amongst others as they talk about making things go viral, the era of digital media is changing things one DVC at a time.


4:15 – 5:15 PM

The Renaissance of films – Where is it heading?


The COVID-19 pandemic hampered the new wave of cinema that had hit Pakistan, but with times things seem to be getting back on track. However, with a number of films returning to the silver screen, are they getting the space they deserve and where is it all heading now? Explaining this, a panel featuring Sajeer Shaikh, Nabeel Qureshi, Fiza Ali Meerza, Farhan Saeed, Rafay Rashdi, Ali Rehman and Yasir Hussain come together to create a discourse around all that is happening in the film realm today.


5:30 – 6:30 PM

The Vamps on Your TV


An attempt to de-construct and explore the tropes of television, the panel on the ‘vamps’ of television aims to see how antagonist roles are created, portrayed and dealt with on the small screen. The panel will feature , Manal Faheem Khan, Sanam Saeed, Minal Khan, Fifi Haroon, Faiza Hassan and Saboor Aly as they answer questions around the rise of television, the question of the need of villainous characters, and the actor’s process of putting themselves through such roles and the ensuing effects it may have on their popularity.